How To Start Your Brand Community Project
Posted by
Quentin Lebeau on March 9, 2020
Even with Salesforce naming it the #1 retail trend for retail in the new year, brand communities are still a new concept for many retailers and tricky to get right.
The right community strategy engages a community, while reaching clearly set business goals. Failing to define the scope and goals of your community project means you risk wasting budget & resources.
Continue Reading →4 Questions Retailers Should Ask when Building a Brand Community
Posted by
Quentin Lebeau on June 26, 2019
5 years ago, our team launched its first community platform. Since then we’ve built online communities with some of the world’s biggest brands.
As we grow, I want to start sharing our key learnings for community building. In short, bring you “The Complete Guide to Building Brand Communities” we think is missing today.
Continue Reading →