This year, UK inflation hit an all-time high of 8%, fuel prices are soaring, and the cost of living is reaching astronomical levels. As a result, we can expect consumers to spend less on non-essential goods and services.
The first step to building a successful brand community is to recruit members. This is a crucial strategy to activate contributions and user-generated content quickly. The sooner you have members interacting, the sooner your community will start fostering trust, brand attachment and incremental revenue!