Retail Week: TokyWoky Listed Among Top 50 Global RetailTech Start-ups

Posted by Team TokyWoky on April 28, 2020

Our team just heard Retail Week listed us among the top 50 RetailTech start-ups operating globally in their new Discovery 50 report.

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Live Brand Q&A | Keeping Customers Engaged During The Lockdown

Posted by Team TokyWoky on April 16, 2020

Our team spent the last weeks talking to retailers worldwide about staying connected to customers during the lockdown. Many wanted to hear from brands like theirs on how they're engaging customers as stores close.

We selected some of the best initiatives we've seen and asked these brands to share the work they've been doing and first results.

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20+ Brands Customer Engagement Tactics During Lockdown

Posted by Hanne Deceuninck on April 6, 2020

Retailers are struggling to stay connected with customers as stores close, resources grow limited, and customer needs seem to have shifted for the time being.

I've been following how brands have been responding to the crisis and gathered some of the best initiatives. It’s my way of celebrating what these teams are doing and (hopefully!) giving you a few ideas on how to tackle the coming weeks.

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3 Reasons Why Brands Are Launching Their Own Community Platform

Posted by Quentin Lebeau on February 7, 2020

Retailers are “tired of fighting with algorithms” to reach their community of passionate customers.

This is what Lush posted when they left social media a few months ago. They joined Glossier, H&M, Sephora and more who are rethinking how dependent they've become on social media and are now building their own community platforms.

But why community platforms? What goals do these help them achieve?

And should you be doing the same?

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7 Predictions for Retail & Community in 2020

Posted by Quentin Lebeau on January 17, 2020

A lot has changed in the community space this year.

We’ve seen real momentum in retail and eCommerce. Retail execs are increasingly putting community building at the core of their strategy.

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