Retail Week: TokyWoky Listed Among Top 50 Global RetailTech Start-ups

Posted by Team TokyWoky on April 28, 2020

Our team just heard Retail Week listed us among the top 50 RetailTech start-ups operating globally in their new Discovery 50 report.

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Live Brand Q&A | Keeping Customers Engaged During The Lockdown

Posted by Team TokyWoky on April 16, 2020

Our team spent the last weeks talking to retailers worldwide about staying connected to customers during the lockdown. Many wanted to hear from brands like theirs on how they're engaging customers as stores close.

We selected some of the best initiatives we've seen and asked these brands to share the work they've been doing and first results.

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20+ Brands Customer Engagement Tactics During Lockdown

Posted by Hanne Deceuninck on April 6, 2020

Retailers are struggling to stay connected with customers as stores close, resources grow limited, and customer needs seem to have shifted for the time being.

I've been following how brands have been responding to the crisis and gathered some of the best initiatives. It’s my way of celebrating what these teams are doing and (hopefully!) giving you a few ideas on how to tackle the coming weeks.

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TokyWoky & Superdrug shortlisted for Best Community Hub (Glossy Awards)

Posted by Quentin Lebeau on March 12, 2020

We’re excited to be shortlisted for Best Community Hub at the 2020 Glossy Awards for our partnership with Superdrug, the UK’s top beauty, health and skincare retailer!

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How To Start Your Brand Community Project

Posted by Quentin Lebeau on March 9, 2020

Even with Salesforce naming it the #1 retail trend for retail in the new year, brand communities are still a new concept for many retailers and tricky to get right.

The right community strategy engages a community, while reaching clearly set business goals. Failing to define the scope and goals of your community project means you risk wasting budget & resources.

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