Community recruitment strategy: leveraging social media & email marketing
The first step to building a successful brand community is to recruit members. This is a crucial strategy to activate contributions and user-generated content quickly. The sooner you have members interacting, the sooner your community will start fostering trust, brand attachment and incremental revenue!
Continue Reading →Community recruitment strategy: your website as an essential asset
When launching a brand community, one of our clients’ biggest concerns is how to recruit members to get the ball rolling on contributions and later, how to keep increasing the size of their community.
Continue Reading →TokyWoky release: Widgets & Semantic URLs
It's that time again! The TokyWoky product team has been hard at work to innovate so that you have even more options to drive engagement, retention and advocacy from your community. Our new release includes to main new features that we hope you'll love as much as we do!
Continue Reading →Ann Summers launches customer loyalty programme powered by TokyWoky
Ann Summers, the iconic underwear leader in the UK, has taken an innovative approach to loyalty by introducing a brand-new interactive community platform for its customers, built on TokyWoky's unique solution.
Continue Reading →Community Building 101: Choosing The Right Platform
A crucial step to any community building process is picking the right platform to host your community.
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