Lockdown: What Online Shoppers Want To Know [January Update]

Posted by Hanne Deceuninck on January 5, 2021

Last updated: 05/01/2020. 

As the UK and other countries enter a new lockdown, shoppers are left with many questions about orders they made or were planning on making.

To help your team anticipate customer needs during this new period, we're listing the most frequently asked questions by online shoppers right now. 

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Next Gen Loyalty for Retail: the Power of Community

Posted by Quentin Lebeau on November 17, 2020

This article is aimed at CMOs, Loyalty & CRM Directors and anyone else who feel they’re not doing enough to retain, delight and leverage their customers. We’ve written it to explain what we think next-gen loyalty looks like for retail in a 10-min read.

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Reconfinement : Les Questions Des Acheteurs En Ligne

Posted by Hanne Deceuninck on October 29, 2020

Dernière mise à jour : 29/10/2020. Cet article a été publié et mis à jour tout au long du 1er confinement. Nous continuerons les mises à jour pendant cette nouvelle période, n'hésitez donc pas à ajouter cette page à vos favoris.

La nouvelle est tombée hier soir : la France se dirige vers un reconfinement national pour donner un coup de frein à la propagation de la COVID-19. Résultat : des milliers de français se posent des questions sur leurs achats, commandes passées ou à venir, surtout à l'approche des fêtes de fin d'année.

Pour vous permettre de répondre au mieux à leurs préoccupations pendant cette période, TokyWoky recense les questions les plus posées par les acheteurs en ligne en ce moment. 

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What's Next After Customers' Big Shift to Digital? (Retail Talk)

Posted by Hanne Deceuninck on September 29, 2020

As we prep for the busiest season in retail in an already exceptional year, our latest panel talks about what's to come for the industry. The pandemic left little choice to both customers and companies in their embrace of digital. Now that your customers have gone digital - what's next?

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COVID-19: Why Community-Driven Brands Succeeded Where Others Failed

Posted by Quentin Lebeau on July 1, 2020

As the COVID-19 crisis and lockdown continues to impact the industry globally, community-driven brands like Monki, LuluLemon and Glossier are faring better than others. They adapted quickly, stayed connected with shoppers throughout the crisis and are the first to reopen with full support of their customers.

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