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COVID-19: Why Community-Driven Brands Succeeded Where Others Failed

Posted by Quentin Lebeau on July 1, 2020

As the COVID-19 crisis and lockdown continues to impact the industry globally, community-driven brands like Monki, LuluLemon and Glossier are faring better than others. They adapted quickly, stayed connected with shoppers throughout the crisis and are the first to reopen with full support of their customers.

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How French Brands Are Bouncing Back Post Lockdown

Posted by Quentin Lebeau on May 25, 2020

It’s been 15 days since France reopened. Retailers are still adapting to yet another new “normal” every day, but some common patterns and best practices are emerging.

I wanted to write these down for everyone I spoke with these past few weeks who asked me how retail has been adapting in France.

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Témoignage Jacadi, Undiz & DCM Jennyfer : Communication Client et COVID-19

Posted by Hanne Deceuninck on May 15, 2020

Retrouvez notre Talk Retail avec 3 marques qui ont su le mieux s'adapter à la crise sanitaire et garder le lien avec leurs clients.

Jacadi, Undiz et DCM Jennyfer nous partagent l'impact des nouvelles actions lancées pendant le confinement et ce qu'elles ont prévu pour les semaines à venir.

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What Online Shoppers Want To Know As The Lockdown Lifts

Posted by Hanne Deceuninck on May 12, 2020

As the lockdown is starting to slowly lift around the world, we are listing the most frequently asked questions by online shoppers right now.

Data is based on the activity of 130+ brand communities platforms powered by TokyWoky in Europe and the US, accross beauty, fashion, DIY, fitness and pet retailers.

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Déconfinement : les top questions des acheteurs en ligne

Posted by Hanne Deceuninck on May 7, 2020

Pour anticiper au mieux les préoccupations de vos clients dans les jours et semaines à venir, nous avons rassemblé les questions les plus posées par les acheteurs en ligne à l’approche du déconfinement.

Les données sont basées sur l'activité de 130+ communautés de marque gérées sur les plateformes TokyWoky en Europe et aux Etats-Unis.

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